There are times that the thought of building relationships is daunting. Consider these the tips the next time you have an opportunity to expand your network:
1. Say YES! when invited to a business networking event, a meeting, a party. It's so easy to find multiple reasons to stay in the office, at home or in front of your computer. What you will miss are the unplanned, serendipitous moments that happen in the face-to-face space.
2. Avoid prejudgments. They're often dead wrong. The person "dressed for success" may have the outer appearance but that's all. The proof of my premise: Remember Susan Boyle's YOUTUBE video from Britain's Got Talent? The audience was against her, the judges looked snarky and she was "cheeky". Such an unlikely contestant is now an international best-selling entertainer. What a gorgeous, stunning voice she has. Judging by her looks, her age, her presence, the audience laughed at her; until she opened her mouth and began to sing. She dreamed her dream and made it come true. Like Jennifer Hudson, she didn't win the contest but she won our hearts. .
Our lesson in business and in life: Don't judge a book by its cover! Drecky books have great covers, and some timeless, worthy books have very plain ones. If you don't believe me, check out best -seller lists versus GREAT BOOKS lists.
3. Talk to people who are alone. They'll be pleased that you have. Start with small talk. "Are you a member?" "Have you been to this restaurant before?" or my favorite, "Are those chocolate brownies as good as they look?" Food is of big interest to many of us. It has its own TV channel! Exchange ideas, thoughts, information and cards.
Bonus tip: FOLLOWUP! It's the key to building successful business relationships.
(This is one of my favorite of my book covers that reflects the content of the book)!
